PUREfactory Naturals is an Atlanta-based body care company offering a fun approach to natural and a unique hands-free application of its signature products.

In 2000, a natural skincare line was born in Seattle. Using carefully formulated high-end ingredients, the line delivered soothing results in a unique format.

In 2012, this boutique line was discovered by an entrepreneurial woman with a stellar background in business and a passionate vision to bring natural, handcrafted products to the national marketplace.

And so, she bought and brought the company to Atlanta to build a new brand. Natural didn’t have to be beige and boring. She created natural body care in bright, colorful packaging with a twist.

In Atlanta, PUREfactory Naturals was born and thrives. Products for lips, hands, feet and body in distinctive collections. Always and forever made in the USA.